How durable is your competitive advantage?

Will it still be there tomorrow?

Could any of the benefits achievable with CL₂M apply to your business?

If your Service department had better information, would they be able to reduce stoppages and breakdowns with condition based maintenance?
If your legal department could easily prove compliance with reverse logistics legislations, would that reduce costs?
If engineering could better understand whether products still had residual life in them, would that create new business opportunities?
Could your marketing people come up with a new business model for used components or remanufacturing?
If your Marketing department had better information about how clients used their equipment, what could you do with that?
If you could enable sharing of patient information securely and confidentially would that provide better healthcare?
If it were possible to cross organisational boundaries and prove supply chain integrity, would that reduce grey markets? Reduce legal liability claims? Improve profits?
If your product could tell what to do with itself next. What could YOU do with that?